Free guide
The HealthSpark PR Playbook
A practical guide to turning real expertise into earned coverage: the angles health journalists actually run, how to become the expert they call, and how placements turn into branded search and enquiries. Free, sent straight to your inbox.
What's inside
What the Playbook covers
- The angles that get run. How to frame health expertise as a story a national desk will publish, not an announcement they'll delete.
- Being the expert they call. The profile, speed and reliability that put you on a health journalist's shortlist.
- Reactive and proactive PR. When to answer journalist requests fast, and when to pitch an original angle, with examples of each.
- Staying compliant. How to make claims the ASA, MHRA and FTC won't spike.
- Proving it worked. Turning coverage into branded search, referring traffic and real enquiries.
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What clients say
Trusted by the people behind the coverage
“HealthSpark got us quoted and featured across 15+ beauty and lifestyle titles we never imagined we'd reach, real editorial coverage, not paid placements. The backlinks lifted our search visibility, but it's the credibility of being cited as experts that changed how customers find and trust us.”
“In healthcare, credibility is everything. HealthSpark turned our clinicians into quoted experts in the national health press and built the kind of authority a generalist agency simply can't. It's brought real visibility, and new patients who found us through that coverage.”
Client testimonials, shared with permission and kept anonymous at our clients' request.
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